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The development and expansion of the Internet has made business opportunities, once only available to the wealthy, available to nearly everyone. In the past, opening a business was a huge commitment in terms of finances and risk. Traditional business owners had to quit the their current jobs, obtain bank financing, and sign leases before they even made a penny. It’s easy to see why 95% of them failed within five years. Today, business opportunities are available to anyone willing to put in the time and effort to learn about the world of e-commerce. Best of all, you can start an e-commerce business with minimal funds and very little risk. This guide will take you though the steps necessary to start your own e-commerce business.

Have you heard of ‘Babel Fish’?

It’s a service provided by Alta Vista search engine people to translate every page you put ‘Babel Fish’ code, and up comes a a new language.

Your page may be written in English, but people across Spain and Latin America can translate your web page into Spanish. Likewise if your web page is written in Spanish, German, French, Chinese, Japanese, or Korean, people can have an instant translation into English, or another language they are comfortable with.

For years now I’ve been looking to start my own business, but my highest priority has always been to spend less time working, and more time with my family, while still giving them everything they need (and most of what they want). It’s a common dream, right? No boss to answer to, less stress, more vacation, more quality family time… I wanted to get away from the 9 to 5 and the traffic. (I bet you do, too.)

Q. Hey, Cathy: I’m just setting up a website. What should I do?

A. First, don’t call the web designer yet! Write out a detailed summary of your ideal client, if you haven’t already done so. Get very clear on what benefits you will offer and how you will stand out from the crowd. Before you spend days and weeks refining your copy, test your ideas on real people — as close to your ideal client as possible. Study your competition to see what works — and to avoid creating a “me-too” site that gets lost in the crowd.